Computer Applications and Certifications   

Canva 101 helps professionals understand the uses and benefits of the canva program and how it is a resource for all companies and brands. Participants will learn about branding, what makes a brand, and why obeying your brand guidelines is important. Then everyone will dive into the intricacies of canva, learn the difference between the free and paid versions of the program, and how to utilize the program personally and professionally.

• Know the difference between free and paid versions of canva
• Create a flyer, social media post, and landing page
• Have a basic understanding of brand marketing

Things to know for class:

Bring your laptop.  If you have a subscription to Canva, that is great. If not, you will create a free account in class.  

In today’s digital world, great content is more than just posting—it’s about strategy, storytelling, and smart use of tools. This 3-hour Content Creation: Tools, Platforms, and Strategies class breaks down the content creation process from idea to execution. Participants will discover powerful creation tools, understand how different platforms work, and learn proven strategies to grow reach and engagement. Perfect for beginners and emerging creators ready to show up with confidence and clarity.

In this three-hour class, we will delve into the world of Artifical Intelligence (AI) and specifically focus on ChatGPT, a cutting-edge language model. You will gain insights into how AI technologies, like ChatGPT, can enhance your professional career and improve customer interactions. Whether you're new to AI or have some familiarity with it, this class aims to provide you with practical knowledge and strategies to leverage AI effectively in your estate endeavors. Participants will need a laptop computer, iPad, or cell phone in class with access to the internet.

At the conclusion of the course, participants will be able to :

• Understand what AI id
• How to use ChatGPT
• Explore practical applications and uses for AI and ChatGPT

Course Description:

Social Media Marketing helps professionals understand the fundamentals of social media marketing and the best practices for application. Participants will dive into the intricacies of branding, social media ads and analytics, website fundamentals, and search engine optimization (SEO).

Learning Objectives:

At the conclusion, participants will be able to:

- Understand branding and define what their personal brand is

- How to use the Meta Business Suite and understand post analytics and create ads

- Know the basics of a Google business page, SEO, and effective web design